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by Lauren Salles, on Dec 18, 2018 9:20:40 AM

Let’s cut to the chase: you should be using text messaging in your business. No matter your trade or service, including text messaging in your communication with customers can improve …

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Topics:entrepreneurshipcustomer engagementtext messagingcustomer loyaltybusiness textingbusiness communicationcustomer experience

by Lauren Salles, on Dec 11, 2018 10:01:00 AM

Research shows that if you’re not using text messaging as a regular way to communicate with customers in your business, you’re likely falling behind and losing business. But what is …

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Topics:text messagingbusiness textingbusiness communicationcustomer experience

by Lauren Salles, on Nov 27, 2018 10:00:00 AM

If you’re like most businesses, you’re always striving to build and maintain a loyal customer base. Before increasing brand loyalty, however, you must first establish trust with new clients. The …

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Topics:entrepreneurshipcustomer engagementcustomer loyaltybusiness communicationcustomer experience

by Lauren Salles, on Nov 20, 2018 10:00:00 AM

Dictionary.com defines trust as “a firm belief in the reliability, truth, ability, or strength of someone or something.” When you trust someone or something, you can depend or rely on …

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Topics:business communicationcustomer experiencecustomer loyaltybuyer personacustomer engagement

by Other, on Nov 17, 2018 8:54:05 AM

"Don’t put short-term gratification ahead of long-term planning." Greg Spillane is the CEO of Reachify, a San Diego based company that provides business organizations with widely accessible and beautifully designed …

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Topics:business communicationcustomer experienceentrepreneurship

by Lauren Salles, on Nov 13, 2018 3:17:07 PM

According to recent studies, most people keep their cell phone on them for 93% of their day. Additionally, they spend an average of about 3 hours per day using their …

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Topics:business communicationcustomer experiencebusiness textingtext messaging

by Lauren Salles, on Nov 8, 2018 3:43:10 PM

Good communication is vital to the growth any business for many reasons. Firstly, your communication with the client is often the client’s first impression of your business. Secondly, ongoing communication …

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Topics:business communicationcustomer experience

by Lauren Salles, on Oct 30, 2018 2:07:04 PM

Behind every business is a person. Common sense, no? And yet, so many businesses present as though they were operated by machines. Automated emails, pre-recorded phone calls, and mass text …

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Topics:customer experiencebusiness communication